Back in 2011, as mobile phone recycling became increasingly competitive, Whitespace was asked to create a new brand that would stand apart from established players such as Mazuma and Envirofone.
We created Dough-Dough: a cheeky, Muppet-inspired buy-back service that promised the most dough for your old phone.
The Puppet Lab turned our sketches to life, crafting a pair of gloriously unruly puppets full of mischief and charm.
The result was a playful brand and website that stood apart from the competition – cutting through the noise with personality, humour and a little controlled mayhem.
